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Abstract
| Worksite health promotion is increasing as businesses are becoming more concerned with the financial impact of poor employee health. Small businesses are less likely to implement health promotion activities than large businesses. This study assessed the attitudes, barriers, and existing health promotion activities in La Crosse area small businesses. The results showed that there is a strong interest in health promotion among small businesses, but many lack the resources required to plan and maintain health promotion activities. The majority of small businesses want to improve employee wellness because they believe this decreases insurance costs and absenteeism, and increases productivity. Financial resources were the most common barriers small businesses faced with health promotion. Most businesses were interested in getting help with healthy eating and physical activity and these were the most common health promotion activities in place. Tobacco use was the most common health concern in La Crosse area small businesses. Without outside support, many small businesses are not able to provide health promotion activities to their employees. By addressing these issues, health professionals can facilitate small business efforts to increase health promotion and improve the health of a large segment of the U.S. workforce. |
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